There is perhaps no wine brand more recognizable on dinner tables across the country than Sutter Home Family Vineyards. Beloved for generations, Sutter Home tapped our team to promote its cause marketing platforms, while reinforcing the brand's position as an American icon.
TAGLINE
A longtime supporter of breast cancer awareness, research and education, Sutter Home presented us with a unique point-of-sale challenge: Develop a tagline that connects the brand to football season and delivers a call to action to support the National Breast Cancer Foundation.
The Huddle up for Hope campaign appeared on retail displays across the country, helping Sutter Home top $1,000,000 in donations toward the fight against breast cancer.
PRESS RELEASES
We wrote several press releases to influence media coverage around three of Sutter Home’s marketing programs:
Sutter Home for Hope, Build a Better Bigger and Sutter Home for the Holidays.